Content marketing has been the phrase on everyone's lips as its popularity as a marketing strategy has grown, however there are still questions over its effective use. Considering this Investment Week is delighted to introduce the Investment Content Marketing conference to complement our Investment Marketing series which will take place on the 21st March 2017 at the America Square Conference Centre in London.
This conference will focus on how the asset management industry can utilise content through multiple platforms to improve brand awareness, reputation, client acquisition and engagement. Join the conversation as we tackle issues such as:

• Handling compliance
• Creating a documented strategy
• Jumping on the bandwagon with your content
• Creating a successful blog

PLUS fantastic case studies from within the industry and a guest keynote speaker.